Vilebrequin
Vilebrequin is a French luxury swimwear brand known for its colorful and playful designs. Yvette et Fred register the trademark Vilebrequin. In their first store in St-Tropez, the spiral staircase reminds Fred of the shape of a “Vilebrequin” (French for “crankshaft”). This piece, found at the heart of a motor car engine, gave him the idea for the brand name and the shape of the original logo.
Over the years, Vilebrequin innovates with design and materials. The brand offers a range of swimwear for men, women, and children, including a kids ‘collection that features fun and whimsical prints and patterns. The Vilebrequin Kids collection includes swim tunks, swimsuits, and accessories for boys and girls aged 2 to 14 years old. The collection is designed to be comfortable and functional for children, while still maintaining the brand’s signature playful and stylish aesthetic.